Machine learning will help make personalised email strategies based upon customer actions, for instance buy history and browsing actions. ML algorithms can optimize a variety of areas of email marketing, such as improving open rates, click-by means of rates, and conversion rates.Forrester forecasts that nearly a hundred% of enterprises will likely

8 ways to use AI in digital marketing + examplesSentiment analysis uses AI to evaluate customer opinions and emotions as expressed through social media, online reviews and customer feedback. For example, an AI agent can sift through vast amounts of textual data to extract underlying attitudes. By understanding audience sentiment, businesses can adj

How to Use AI in Marketing: Best Practices & Examples 2025The combination of both ensures that your content is error-free, easy to read, and impactful. Personalized email campaigns powered by AI can increase open rates by up to 26% and click-through rates by 14%, according to Sixth City Marketing. Explore the transformative role of AI in modern mar